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Sting Free AB has successfully implemented an ownership dispersion. Through the transaction, Sting Free AB has received a pre-money valuation of SEK 27 million (3.1 million USD). Investors include Professor Curt Enzell, inventor of the snus pouch and former head of research at Tobaksbolaget (Swedish Match).

The innovation may become a new standard for pouched oral nicotine products. Read more about it in Tobacco Reporter (USA) here:

https://tobaccoreporter.com/2021/03/17/investors-embrace-sting-free-snus/